The choice of channels to communicate your message is vast.
Health Context specialise in creating content across the following:
- Blogs – a consistent feed of content reflecting your healthcare offer
- Brand journalism – providing an authoritative source of information, news and insights into topical health matters
- Landing pages – giving your site the in-depth content to engage and generate visitor response
- Microsites – allowing specific topic communications between healthcare professionals and patients
- Patient Guides – providing the common generic information that patients seek and answering FAQs
- Patient stories – sharing the great stories about how good you are but also providing useful patient to patient tips
- Consultant profiles – stopping the endless list of qualifications that bore the prospective patient, we ‘humanise’ your care champions
- Podcasts – this is the opportunity for your consultants to engage and demonstrate their expertise
- Quizzes and Games – valuable to focus and engage on a specific topic, often used for training
- Video – highly involving and realistic glimpses into high interest topics, brings it all alive
- Social media content – start posting content that engages and extends your profile